REA.co Real Estate Accounting & Tax

Get Entrata Real Estate Development Accounting Solutions With REA

Entrata is built for stabilized multifamily properties, where leasing activity and accounting share one record because the property is generating steady rental income. A development in construction or lease-up doesn't have that yet, but Entrata still posts lease-up activity through the same leasing-to-GL pipeline built for a stabilized asset. That mismatch is where developer-specific accounting problems surface inside this particular platform.

Developers Accounting Inside Entrata

What Changes When You Run This Vertical On This Platform

Where it breaks

Lease-up activity posts as operating income

During construction and lease-up, the leasing team in Entrata starts recording move-ins, model-unit concessions, and free-rent periods through the standard leasing module because that is the workflow they know. Those entries post straight to the GL as ordinary rental income and operating concessions. On a stabilized property that is correct. On a project still under construction, some of that lease-up activity is part of the capitalized cost of getting the asset to occupancy, not operating revenue. Nobody catches the difference at the point of entry, so it shows up as inflated income at year-end, when the tax return and the construction loan reconciliation both need the real number.

How REA handles it

Reviewing every leasing entry against project phase

REA pulls the leasing activity report in Entrata alongside the project's construction status before closing a period, not after. Any move-in, concession, or credit posted during a construction or lease-up phase gets checked against the capitalization policy before it settles into revenue or operating expense. Draws get pulled out of the cash receipts the leasing team touches and posted against the loan payable, not income. Retainage held on construction contracts is tracked as a separate liability inside Entrata's AP setup, not folded into a paid invoice, so it is there to accrue when the project needs it.

What we check in your Entrata instance

  • Leasing activity report checked against project phase
  • Move-ins and concessions coded to capital, not revenue
  • Draws posted against loan payable, not income
  • Retainage tracked as separate liability, not expensed
  • Soft costs reviewed against capitalization policy monthly
  • Model-unit and lease-up costs separated from operating expense

Experts In All Property Types

Residential, commercial and everything in between. The asset class changes what the books have to prove, and our teams are staffed accordingly.

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Client story

Handed over the whole accounting function

I highly recommend Real Estate Accounting (REA) services from this group. They truly are great and have helped us tremendously at a time we needed it the most. I felt very comfortable giving up all my accounting responsibilities to this team and I'm still glad I made the decision to work with this group. Nothing less than an amazing experience!

TCTracy CollinsProperty Manager

Day-to-day financial operations

REA and team have been nothing but excellent helping our firm with its day to day financial needs. Their expertise, professionalism, and timeliness have made our lives so much easier. We foresee a long relationship with REA and team.

BCBrian CookOwner Operator

Onboarding and responsiveness

Real Estate Accounting truly is a special company. They helped as if they were a part of our company, with the concern and caution as an employee would have, but even more. They quickly ascertained our needs and developed an effective team to help with our accounting needs. They were extremely responsive and always accurate. I would recommend their services to anyone who needs help with their property management accounting.

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Frequently Asked Questions

We're using Entrata for lease-up on our newest project. Why would our books need anything different from a stabilized property in the same system?

Entrata posts leasing activity to the GL the same way whether a property is stabilized or still under construction. On a stabilized asset that's correct. During lease-up, some of that activity (model-unit costs, opening concessions, initial move-ins) is part of getting the project to occupancy and belongs on the capital side, not in operating income or expense. The system doesn't know the difference. Someone has to check it every period.

Our leasing team already uses Entrata for daily operations. Why would accounting need to get involved in what they're doing?

Because Entrata's integration means a concession or lease correction that leasing posts becomes a GL entry the moment it's entered, with no accounting review in between. On a project still under construction, that same posting can misstate capitalized cost or understate the loan draw it should be tied to. REA reviews leasing activity every period specifically because that's where GL errors originate here, not because the leasing team is doing anything wrong.

How does REA handle construction draws inside Entrata, since it doesn't have a dedicated construction draw module?

Entrata's chart of accounts is built around rental income and resident transactions, so a draw can land in a general cash receipt account if nobody redirects it. REA posts every draw against the loan payable, matched to the draw request and the budget line it funds, and reconciles that against the lender's draw schedule separately from the leasing-driven cash activity Entrata records day to day.

Ready for Accurate Developers Books in Entrata?

Schedule a call with our team to talk through your Entrata instance, what it is doing to your developers financials, and what REA would take on.